Our innovation

We are the world’s experts on curated insightsTM. We own the thought-leadership, created the data structures, invented the patents, built the technology platform and developed a rapid implementation process that explicitly arms employees with the insights they need to excel as experts.


Curated insights need to be small so they are fast-to-consume, yet also instantly verifiable against underlying source content so they are trusted, credible knowledge objects with long-term business value.  They also needed to be modular, embeddable in content, mobile and trackable.  Our Smartsnips and Hyperpoints data structures employ unique multi-layer data structures with vertical hyperlinks to meet these requirements and make insight curation and networking possible.


Related to these new data structures, an effective insight curation and networking system requires new innovations in: user rights, copyright protection, assessing quality, ordering search results and using curated insights to crowd-train cognitive systems and map organizational expertise (to name a few). We have been granted four (4) patents to date, with six (6) more pending, covering the key innovations that make insight curation and networking possible.


We learned early on that insight curation and networking would not be properly accomplished with a destination application.  Employees form insights wherever they consume content, and have a need for insights wherever they execute business processes.  This called for a platform that can plug into existing systems and workflows, and that is exactly what we have built.


Implementing insight curation goes beyond implementing a software system.  It is a new layer of enterprise information.  A fundamentally better way of working with information.  An extension of employee’s brains and part of their credentials.  A thought-processing and critical thinking system.  It is necessary infrastructure for the modern workforce.